Sunday 20 December 2009
Fracture Trailer
This is a movie trailer I came across whilst browsing the internet. It caught my eye as it seemed very generic, following the action thriller genre it includes, Fast cuts, up tempo music, some action, a race against time, leading male characters accustomed to danger.
As well as this the costumes and props featured in this trailer are conventions of an Action thriller; Dark colour suits, Expensive fast cars, Guns.
If we had the resources I would like to have constructed a trailer similar to this but seen as we didn’t we could only use and develop some of these ideas into our own.
Tuesday 20 October 2009
Tuesday 4 August 2009
Teaser Trailers
Whilst investigating various teaser trailers i have come to find that the majority of films with teaser trailers fall under one of the following categories:
-Adaption of a game
-Adaption of a book
-Include a big budget
-Include big actors
-Include big directors
-Sequels
-Adaption of a game
-Adaption of a book
-Include a big budget
-Include big actors
-Include big directors
-Sequels
Monday 6 July 2009
Evaluation and Comparison of ‘2012’ Teaser and Trailer.
Evaluation and Comparison of ‘2012’ Teaser and Trailer.
The ‘2012’ teaser trailer begins with the digetic sound of buzzing then the sudden base sound of a drum being heavily beaten gets introduced. This steady slow base sound creates the initial tension for viewers. At this point we see a distant establishing shot of a mountain like landscape. There is an unidentifiable figure standing in the middle which doesn’t become at all clear or apparent until the rapid zoom of the camera. Following this is a ground shot of someone running this shot is effective as it keeps the persons identity hidden which make the audience curiously interested, at the same time you can hear panting which adds to the audiences tension levels.
As the trailer goes on a slight crescendo effect becomes apparent as various instruments are combined with the sound of the drum and the rhythm starts to sound more up tempo. At one stage the music seems to have so many instruments it begins to sound muddled and confusing this could possibly be reflective of the actual film trying to notify the viewers of the chaotic nature of ‘2012’ movie. From then on there are a few fast cuts and we are shown snippets of a man running into a little hut on the mountains and ringing a bell. There is one medium close shot which shows the emotion on this mans face who appears to be a monk; he looks in absolute shock and a state of panic. At the end of the trailer we hear the digetic sound of rushing water becoming increasingly louder, before the overdramatic bang on ending where ‘2012’ appears on screen. Throughout the sequence of this trailer there are few words or phrases which appear on screen, these are effective as they put the plot in a nut shell for the audience without giving away too much.
In comparison to this is the ‘2012’ full length trailer is a lot more detailed it offers the audience a greater understanding of the film contents. And allows them to see more scenes from the actual movie. It begins with a short montage of mountain images there we hear the digetic noise of thunder and lightning in the background this pathetic fallacy is used to inform the audience of the devastating situations to come. There is then a cut to a news forecast talking about some kind of catastrophe you can hear a fuzzy noise in the background and screaming and shouts in the foreground. We then come to see one of the main action scenes from the film this is effective as it really entices the viewers, who are also potential customers and gives them a taster as to what they would be getting if they watch the film.
Another key difference between the teaser and the actual trailer is that the trailer shows a lot more exciting special effects scenes like fire balls crashing down on earth upturning Lories and enormous buildings crashing down to the floor. I think the two are effective in their own individual ways as they both accomplish what they set out to do. The Teaser trailer offers a brief insight to the film notifying you mainly of the title, the basic plot, and release dates whereas the actual trailer is a lot more depth full showing exact shots from the film and allowing the viewer to get a deeper feel for what it is actually about. It mainly aims to try and convince them to go and watch it.
The ‘2012’ teaser trailer begins with the digetic sound of buzzing then the sudden base sound of a drum being heavily beaten gets introduced. This steady slow base sound creates the initial tension for viewers. At this point we see a distant establishing shot of a mountain like landscape. There is an unidentifiable figure standing in the middle which doesn’t become at all clear or apparent until the rapid zoom of the camera. Following this is a ground shot of someone running this shot is effective as it keeps the persons identity hidden which make the audience curiously interested, at the same time you can hear panting which adds to the audiences tension levels.
As the trailer goes on a slight crescendo effect becomes apparent as various instruments are combined with the sound of the drum and the rhythm starts to sound more up tempo. At one stage the music seems to have so many instruments it begins to sound muddled and confusing this could possibly be reflective of the actual film trying to notify the viewers of the chaotic nature of ‘2012’ movie. From then on there are a few fast cuts and we are shown snippets of a man running into a little hut on the mountains and ringing a bell. There is one medium close shot which shows the emotion on this mans face who appears to be a monk; he looks in absolute shock and a state of panic. At the end of the trailer we hear the digetic sound of rushing water becoming increasingly louder, before the overdramatic bang on ending where ‘2012’ appears on screen. Throughout the sequence of this trailer there are few words or phrases which appear on screen, these are effective as they put the plot in a nut shell for the audience without giving away too much.
In comparison to this is the ‘2012’ full length trailer is a lot more detailed it offers the audience a greater understanding of the film contents. And allows them to see more scenes from the actual movie. It begins with a short montage of mountain images there we hear the digetic noise of thunder and lightning in the background this pathetic fallacy is used to inform the audience of the devastating situations to come. There is then a cut to a news forecast talking about some kind of catastrophe you can hear a fuzzy noise in the background and screaming and shouts in the foreground. We then come to see one of the main action scenes from the film this is effective as it really entices the viewers, who are also potential customers and gives them a taster as to what they would be getting if they watch the film.
Another key difference between the teaser and the actual trailer is that the trailer shows a lot more exciting special effects scenes like fire balls crashing down on earth upturning Lories and enormous buildings crashing down to the floor. I think the two are effective in their own individual ways as they both accomplish what they set out to do. The Teaser trailer offers a brief insight to the film notifying you mainly of the title, the basic plot, and release dates whereas the actual trailer is a lot more depth full showing exact shots from the film and allowing the viewer to get a deeper feel for what it is actually about. It mainly aims to try and convince them to go and watch it.
Sunday 5 July 2009
Monday 22 June 2009
Evaluation of ‘A Nightmare on Elm Street’ teaser trailer
Evaluation of ‘A Nightmare on Elm Street’ teaser trailer
The trailer has an over dramatic opening immediately grasping the audience’s full attention with the use of special base sound effects whilst the screen is still black. We then come to see a low angled shot of something looking like a basement of a factory; you can barely see the dingy setting as there is intense natural lighting shining in brightly through the railings. This shot creates an initial unease leaving the audience uncertain of what is to come or what they may see. It soon becomes clear as there is a fast cut to pile of ashy old faces severely burnt, along with over dismantled body components. There is a fire burning in the background and the lighting in this shot becomes significantly darker as to make the audience play close attention to develop any understanding of what may be taking place.
At this point I think it is the digetic, piercing sounds of metal on metal and loud clanging noises along with the extreme close up of a young white girl pleading and begging which gives away the genre to those who were in any two minds. There is a sudden jump cut to a man speaking of a girls cause of death the specific language used her is evocative and used effectively alongside explicitly revolting images of a burnt corpse this takes place in an office environment. I think this contrast in sound and atmosphere reflects the unpredictability of the actual film and indicates to the viewer that they may be many shocking twists included, enticing them to watch it.
It then cuts back to the basement scene where we hear the fearful voice of a girl talking about a scary man who ‘hunts her’ while we hear this there is flashes of a disturbing man who has deformed hands with blades on them and an extraordinarily ugly face. The noise in this scene makes it seem highly chaotic, and in many ways frightening, there is high pitched screaming, heavy breathing, sharpening of knives and banging of doors and heavy machinery. The colour sequence through out the scene (red and black with smoke) and as the titles appear, play an important part in reinforcing the genre of the film and allowing the title of the film to be recognised and remembered.
Overall I think this is an effective teaser trailer as it introduces the genre of the film to the audience by only allowing them to see snippets of the actual film. By not revealing too much it allows the audience to develop and urge to go and watch the film. The fact that it is a sequel is quite significant because this often makes it a lot easier to advertise through a trailer as the audience would already be familiar with the previous film. The main character of the film does not need that much of an introduction as it is quite obvious through the title and publicity of the previous ‘Nightmares on Elm Streets’.
The trailer has an over dramatic opening immediately grasping the audience’s full attention with the use of special base sound effects whilst the screen is still black. We then come to see a low angled shot of something looking like a basement of a factory; you can barely see the dingy setting as there is intense natural lighting shining in brightly through the railings. This shot creates an initial unease leaving the audience uncertain of what is to come or what they may see. It soon becomes clear as there is a fast cut to pile of ashy old faces severely burnt, along with over dismantled body components. There is a fire burning in the background and the lighting in this shot becomes significantly darker as to make the audience play close attention to develop any understanding of what may be taking place.
At this point I think it is the digetic, piercing sounds of metal on metal and loud clanging noises along with the extreme close up of a young white girl pleading and begging which gives away the genre to those who were in any two minds. There is a sudden jump cut to a man speaking of a girls cause of death the specific language used her is evocative and used effectively alongside explicitly revolting images of a burnt corpse this takes place in an office environment. I think this contrast in sound and atmosphere reflects the unpredictability of the actual film and indicates to the viewer that they may be many shocking twists included, enticing them to watch it.
It then cuts back to the basement scene where we hear the fearful voice of a girl talking about a scary man who ‘hunts her’ while we hear this there is flashes of a disturbing man who has deformed hands with blades on them and an extraordinarily ugly face. The noise in this scene makes it seem highly chaotic, and in many ways frightening, there is high pitched screaming, heavy breathing, sharpening of knives and banging of doors and heavy machinery. The colour sequence through out the scene (red and black with smoke) and as the titles appear, play an important part in reinforcing the genre of the film and allowing the title of the film to be recognised and remembered.
Overall I think this is an effective teaser trailer as it introduces the genre of the film to the audience by only allowing them to see snippets of the actual film. By not revealing too much it allows the audience to develop and urge to go and watch the film. The fact that it is a sequel is quite significant because this often makes it a lot easier to advertise through a trailer as the audience would already be familiar with the previous film. The main character of the film does not need that much of an introduction as it is quite obvious through the title and publicity of the previous ‘Nightmares on Elm Streets’.
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